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Product Marketing Specialist

  • 19/09/22
  • Neg
  • 2340

Overview

Location: Dublin (Hybird)

About your new employer:

-Leading Irish owned company

– Have been working in the education sector for over 60 years.

– Employ a team of nearly 65 people

– Work with top authors, editors, and designers throughout the country

Key Responsibilities:

-Responsible for planning and implementing marketing campaigns, in line with budget and overall marketing and business strategies.

-Develop best in class marketing collateral, content, videos, and communications.

-Set up, manage, and monitor digital advertising and social media campaigns. Analyse results to measure campaign effectiveness as well as optimising and adapting campaigns as appropriate.

-Analyse reports to inform campaign strategies, plans and tactics as well as defining customer segments.

-Deliver email campaigns and customer journeys to different customer segments

-Create and update content on website.

-Organise webinars and events to promote key products.

Skills/Experience needed:

-Minimum 3 years’ experience in a brand or product marketing role.

-Marketing related degree with digital marketing specialization.

-Excellent digital marketing skills, including experience of setting up and optimising social media and Google ad campaigns.

-Excellent written communication and content creation skills.

-Experience of CRM and website CMS.

-Team-working skills – the ability to build relationships internally and externally.

-Excellent organisational skills and the ability to work to multiple deadlines simultaneously.

What you’ll get in return

-Highly competitive salary plus performance-related bonus

-Hybrid options and flexible working

-Excellent career progression

Get in touch:

If you are interested in hearing more about this job, please apply here or email your CV to sophie@talenthub.ie and we can arrange a call! Looking forward to hearing from you.

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