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CRM Marketing Manager

  • Dublin
  • 08/01/19
  • Neg
  • 1039

Overview

We are currently looking for a dynamic and experienced CRM Marketing Manager to join a highly successful Fintech company. The role will be responsible for the optimization of their CRM through planning and implementing strategic email campaigns across an international communications plan for customers worldwide. This is a super opportunity to deliver change and growth in a fast-moving, data-driven environment.

Responsibilities

Email Campaigns: Manage the email calendar, whilst also developing and managing the customer lifecycle. Execute all email/SMS and push campaigns from creative concepts, execution, optimization, and analysis. Maximise the capabilities of their email marketing platform (Salesforce Marketing Cloud)

Communications Strategy: Responsible for the database segmentation, conducting research to understand segments. Creating an implementation and remarketing strategies.

Commercial Marketing: Delivering on strategy, implementation and budget management. Experience with forecasting KPI’s for email campaigns is a must, exceeding these KPI’s is a nicety.

Data Analytics: Understanding and managing the data points across the business, enabling insights to drive engagement, brand awareness and revenue streams.

Communication and organisation: Having excellent interpersonal skills both oral and written, is key for teamwork and stakeholder management. Being extremely organised with strong attention to detail and passion for your role.

To discuss this great opportunity, and review a detailed job description, please send your CV to Ellie@TalentHub.ie

TalentHub very much appreciates candidates who take the time to apply for our roles. In an ideal world, we would be able to reply personally to each and every candidate. However, due to receiving large volumes of applications, this is not always possible, and we can often only reply to candidates who match the requirements from our client companies. But if this isn’t the right match, please do follow our social channels to be alerted on other roles and we hope to speak to you about your perfect role very soon.

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